Effective Visual Communication of Science

Effective Visual Communication of Science (flyer)

Learn to visualize your complex research ideas and findings so your messages stand out and are more easily understood by scientists or non-scientists.

The SEYENS METHODTM is a strategic design process for visualizing scientific information. Straightforward, intuitive and easy to apply. You can immediately apply it to improve your publications and presentations, make them resonate with your audiences and help your research make an impact.
 

  • You will learn to visually communicate your complex research ideas and results so your messages are effortlessly understood by any specific audience (scientists or non-scientists). We will not focus on aesthetics but on how knowledge on human visual perception can help you create effective scientific images, slides, and posters.
  • You will design a graphical abstract of your research, discuss it with peer scientists in a group exercise, and get actionable advice and feedback on your own images and slides. It is an immersive workshop, comprehensive, structured, memorable, easy to follow, useful and fun.

General information

Duration 1 day in-person workshop and online self-study 6+ hours, home work
The training is offered as blended learning that combines a self-study module and an online workshop. Parallel to the actual real time / on-site training you will have two more parts in this package:

1) Self-study via an online platform, 12-month access
  • Communicating with scientific vs non-scientific audiences
  • Visual perception and what humans find intuitive
  • Layout: simplifying comprehension through a structured layout
  • Eye-flow: effortlessly guide the audience through the design
  • Colors: how to amplify, not ‘fancify’
  • Typography for legibility, structure and aesthetics
  • Slides that amplify messages and don't distract when presenting
  • Posters: strategy and process for creating posters that attract and explain
  • Homework: you submit your images and slides for feedback.
2) Online Workshop, self-study module partial completion mandatory
  • Recap and Q&A: an effective review of self-study topics and optional 1-on-1 consulting with facilitator to address your individual challenges.
  • Feedback on submitted materials: you will get actionable suggestions on how to improve your own scientific images and slides.
  • Graphical abstract drawing exercise: you will draw a sketch of your research
  • Group peer-instruction exercise: we make groups so everyone learns to give and receive informed feedback to peers.
ECTS awarded for successfully completed course, including taking all parts and completing the requested tasks: ECTS: 1.0
ECTS: 1.0 after having completed the course and the mandatory tasks.
PhD students of the Life Science Zurich Graduate School have priority. External students can register to the waiting list and will be accepted if the course is not fully booked.
 

Dates

Facilitators Dates Available seats Venue
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